Anthropology of Tourism: What for? And for Whom? Criticism of the Tourist Reason
DOI:
https://doi.org/10.3989/dra.2020.001bKeywords:
Anthropology of Tourism, Ethnography, Ethnomarketing of TourismAbstract
Based on the diversity of anthropological approaches (normative, subjective, mixed ...) of tourism, we analyze the role of the ethnography as a methodological and technical tool of tourism anthropology, and also as an epistemological way of thinking, interpreting and take part in tourism In our text we will present the ways to use the ethnography and some of its (in) utilities in our societies in movement. Societies in which tourism has become an indispensable part of the social and cultural identities of many people in the global world. In this sense, researching tourism is to study people, people, cultures, places and mobility, for which ethnography of tourism is specially prepared and called not only to interpret and understand their problems, as well as to intervene and better manage tourism, through ethnomarketing strategies and anthropological planning of tourism.
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